Nintendo's performance during its past fiscal year, which ended March 31, was stronger than expected. Nintendo's deal with Universal came in tandem with the company's fiscal 2015 earnings release. The decision enables the company to compete not only with its rivals in the console and handheld markets, but with also on the smartphones and tablets that consumers are using to play games. The move is significant for Nintendo because it represents the first time the company has decided to offload its characters and story lines to any platform it doesn't own.
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That changed in March when Nintendo announced that it would start developing games for iOS and Android mobile devices. While there have been Mario-based television shows and countless toys related to Nintendo property, the game company has been reluctant to share the wealth. The company has historically been loath to share its characters and intellectual property with other companies or developers. The decision to bring Nintendo characters to Universal theme parks is just the latest in a string of moves Nintendo has made to break out of its comfort zone. All the companies are saying is that characters and stories "will be brought to life in entirely new ways." It's unknown right now which Nintendo characters will be featured or how they'll play a role in the entertainment. Nintendo and Universal have teamed up to deliver themed rides and attractions to Universal's parks, the companies announced Thursday. Nintendo has signed a deal with Universal Parks & Resorts that could bring the beloved Mario, Link, and Luigi into theme parks. 's Mario may find work in Universal's theme parks. “ In theory, you’re going to get people who go on the ride not knowing what Mario Kart is, or never having played Pokémon, and they’re going to enjoy the ride experience and then go out and experience the video games.” “This is a risk for Universal and a huge win for Nintendo because they’re getting the licensing fee whether it’s an instant success or not,” Kline added. The rumors had always been at the original Universal Studios.” In Orland, they’ve said, ‘We are going to build out Nintendo properties.’ But they’ve been very cagey about where. Think of it like the Star Wars expansion at Disney, a very immersive land, a big deal. “Right now, at the Universal Studios location in Japan, they’re actually already under construction on what’s called Nintendo Land,” said Motley Fool’s Dan Kline. The theme parks will be similar to Warner Brothers’ Wizarding World of Harry Potter, which is also located in Universal Studios. Orlando is also rumoured to be having a Super Nintendo World too. Meanwhile, construction of Universal Studio’s Super Nintendo World in Hollywood has begun, with a leaked picture surfacing online. The theme park is set to open in time for the 2020 Olympics. Osaka's Nintendo theme park will open in 2020 Universal Studios has begun construction on its Super Nintendo World in Hollywood.Īs reported by Gamnesia, Super Nintendo World is being constructed in Hollywood’s Universal Studios.Įarlier this year, construction of Osaka’s Super Nintendo World after the gaming company partnered with Universal. Gaming Japan News United States 0 Comments